Course curriculum

  • 1

    Welcome

    • THe B²Hub

    • Curso en línea Syllabus for Business Model Canvas

    • Online Course Syllabus for Business Plan and Financial Projections

    • The Business Model Course Outline

    • Esquema del curso de Planificación de Negocios en Línea y Finanzas

    • Copy of The Assessment of a New Product

    • Términos de uso para desarrollar el Plan de Negocios Términos de uso para desarrollar el Plan de Negocios

  • 2

    Chapter 1: Introduction to the Business Model

    • The Business Model - INTRODUCTION

    • Copy of The Business Model Canvas

  • 3

    Chapter 2: Value Proposition

    • THE VALUE PROPOSITION

    • ELEMENTS OF VALUE

    • PRODUCT/SERVICE DESIRABILITY

    • Hypothesis Testing

    • Startup Pivot

    • Canvas Model - Product Fit

    • Value Proposition

  • 4

    Chapter 3: Key Partners

    • THE CANVAS MODEL - KEY PARTNERS

    • TYPES OF PARTNERS

    • MOTIVATIONS BEHIND PARTNERSHIPS

    • KEY PARTNERS AND VALUE PROPOSITIONS

    • THE CANVAS MODEL PARTNERS - VIDEO

    • THE CANVAS MODEL - KEY ACTIVITIES

  • 5

    Chapter 4: Key Activities

    • THE CANVAS MODEL - KEY ACTIVITIES

    • TYPICAL ACTIVITIES

    • CATEGORIES OF KEY ACTIVITIES

    • KEY ACTIVITIES

    • THE CANVAS MODEL - KEY RESOURCES

  • 6

    Chapter 5: Key Resources

    • THE CANVAS MODEL - KEY RESOURCES

    • KEY RESOURCES AND VALUE PROPOSITIONS

    • KEY RESOURCES ACCORDING TO TYPES OF BUSINESSES

    • KEY RESOURCES

  • 7

    Chapter 6: Cost Structure

    • THE CANVAS MODEL - COST STRUCTURE

    • KEY QUESTIONS TO CONSIDER

    • TYPES OF BUSINESSES - DETERMINE BY THE COST STRUCTURE

    • CHARACTERISTICS OF COST STRUCTURES

    • The Cost Structure

  • 8

    Chapter 7: Customer Relationships

    • THE CANVAS MODEL - CUSTOMER RELATIONSHIP

    • Customer Relationships

  • 9

    Chapter 8: Customer Segmentation

    • THE CANVAS MODEL - CUSTOMER SEGMENTATION

    • TYPES OF CUSTOMER SEGMENTS

    • CREATING A CUSTOMER PROFILE

    • Customer Segments - Video

  • 10

    Chapter 9: Revenue Streams

    • THE CANVAS MODEL - REVENUE STREAMS

    • DEVELOPING YOUR REVENUE MODEL

    • TYPE OF REVENUE STREAMS

    • Revenue Streams Part 1 - Video

    • Revenue Streams Part 2 - Video

    • Market Revenue - Video

  • 11

    Chapter 10: Build to Understand the Business Plan

    • Introduction to the Business plan

    • Business plan and Financial Projections

    • Preparing for your Audience

    • Preparing to develop the Business Plan

    • Example of the Table of Contents

  • 12

    Chapter 11: Worksheets for Financial Projections

    • Understanding Financial Projections

    • Financial Preparation

    • What is the cost?

    • Determining Start-Up Capital

    • Cash Flow Worksheet

    • Income Projection Statement

    • Profit and Loss Statement

    • Balance Sheet

    • Sales Forecast & More

  • 13

    Chapter 12: Developing the Narrative of the Business Plan

    • The Business Plan - Part 1

    • The Business Plan Part 2

    • The Strategic Business Plan - Review with Form