E-commerce Revenue Streams and Business Models
Understand and leverage the power of business models to create substainable revenue streams. The power of the internet to boost market positioning.
Ecommerce Past, Present, and Future
New E-commerce: Social, Mobile, and Local
The Growth of E-Commerce
Eight Unique Features of E-Commerce Technology
Ubiquity
Global Reach
Universal Standards
Information Richness
Interactivity
Information Density
Personalization/Customization
Social Technology: User Content Generation and Social Networking
Digital Markets and Digital Goods in a Global Marketplace
Digital Goods
Types of E-commerce
E-Commerce Business Models
The Portal Business Model
The E-tailer Business Model
Content Provider Business Model
Transaction Broker
Market Creator
Service Privider
Community Provider (Social Networks)
Advertising Revenue Model
Sales Revenue Model
Subscription Revenue Model
Free/Freemium Model
Transaction Fee Revenue Model
Affiliate Revenue Model